BRANDOLAND: Talking to God...For You!

Wednesday, December 01, 2004

Hey now.

Great NPR piece on the creation of "Rudolph" this morning...and a brief reference to a "GE Executive's" demand for "content change" after the original (1964) broadcast.

"Say what?"

NPR did not "elaborate" on that point, so me looked into the story a bit further. Here are the details:

Y'all know the classic "Misfit" song, sung by our very dear friends Rudolph and "Herm." The acceptable lyrics from the acceptable scene go like this:

Why am I such a misfit?
I am not just a nit wit!
You can fire me
I quit!
Seems I don't fit in.

Why am I such a misfit?
I am not just a nit wit!
Just because my nose glows
Why don't I fit in?

Fine. No problems there. Simple message. Helps set up the story. Herm is bummed out, Rudolph is bummed out, they're both "misfits," blah blah blah.

Well...there was another scene. A cute, little reprise of the "Misfit" song. In the original show. Went like this:

Cut To:

EXT. WOODS - DAY
(Rudolph, Hermey)

Rudy and Hermey are strolling through the forest...and singing the following tune:

We're a couple of misfits
We're a couple of misfits
What's the matter with misfits
That's where we fit in!

We're not daffy and dilly
Don't go 'round willy nilly
Seems to us kinda silly
That we don't fit in.

We may be different from the rest
Who decides the test
Of what is really best?

We're a couple of misfits
We're a couple of misfits
What's the matter with misfits
That's where we fit in!

Okay. No problems, right?

Wrong.

Apparently, the GE dude (ie, the show's SPONSOR) had some trouble with this song. Maybe some trouble with the music. Maybe some trouble with the lyrics. Maybe some trouble with the message. Dunno. Regardless, dude made a phone call or three. And demanded a change. And a new song. In place of this one.

And it was done.

The replacement (a part of every broadcast since 1965)? The now classic tune..."Fame & Fortune."

The "F&F" lyrics:

Fame and fortune, fame and fortune
We're off to seek them now
Anyone can have them both
It just takes the right know-how
We put on our traveling shoes today
We won't stop until we find the way to
Fame and fortune, fame and fortune
They will be ours some day

Fame and fortune, fame and fortune
They will be ours some day!

"Amen!"

God, where to start with this one?

Let's see. Think, think, think.

What's the matter with misfits VS anyone can have (fame and fortune).

Hmm.

Big, big difference between the two songs, don't ya think?

"Oh, you have no idea. There were a lot of 'misfits' floating around in the 60's. Thinkin' they had rights and stuff. They didn't need to be reminded of that."

Right.

"Plus, the 'Fame & Fortune' message is so much more...positive."

Right.

"Anyone can have them both. It just takes the right know-how."

Of course.

"Anyone can have them both. It just takes the right know-how."

"Anyone can have them both. It just takes the right know-how."

"Anyone, daddy?"

"Anyone, son."

"Even me, daddy?"

"Even you, son. It just takes the right know-how. And some decent connections. Heh heh."

"Even...you, daddy?"

"I do run a Fortune 500 company, son."

"Even...gays and black people, daddy?"

"Well, let's be reasonable, son."

Right.

Always wondered why I craved fame & fortune. Now I know why.

I blame "Rudolph." And GE. And myself.

By the way: the GE Exec was a dude named Willard Saloff.

Liberal...or conservative?

Gee. I wonder.

More later...

1 Comments:

  • Be careful taking on Rudolph. There are powers behind Rudolph that don't take kindly to uncovering the mythology behind him. Expect to be contacted by the appropriate absurd acronym.

    By Blogger slowleak, at 9:22 PM  

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